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	<title>Thomas Watson Consulting &#187; Strategy</title>
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	<link>http://www.thomaswatsonconsulting.com</link>
	<description>Marketing with Energy</description>
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		<title>People and the Digital World</title>
		<link>http://www.thomaswatsonconsulting.com/people-and-the-digital-world/</link>
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		<pubDate>Fri, 27 Mar 2009 18:22:36 +0000</pubDate>
		<dc:creator>Tom Watson</dc:creator>
				<category><![CDATA[Marketing]]></category>
		<category><![CDATA[Marketing technology]]></category>
		<category><![CDATA[Social media marketing]]></category>
		<category><![CDATA[Strategy]]></category>
		<category><![CDATA[digital media]]></category>
		<category><![CDATA[growing business]]></category>
		<category><![CDATA[marketing communications]]></category>

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		<description><![CDATA[I attended a digital marketing and social media conference recently, which addressed a wide variety of digital communications technologies, channels, methods, and creative. It was fun to see such excitement and energy around this medium. But something about the conversations and presentations was disturbing to me. It seemed to revolve around the digital media and [...]]]></description>
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		<title>Create a Communications Strategy</title>
		<link>http://www.thomaswatsonconsulting.com/create-a-communications-strategy/</link>
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		<pubDate>Mon, 23 Feb 2009 22:16:49 +0000</pubDate>
		<dc:creator>Tom Watson</dc:creator>
				<category><![CDATA[BtoB marketing]]></category>
		<category><![CDATA[Strategy]]></category>
		<category><![CDATA[communications fundamentals]]></category>
		<category><![CDATA[communications strategy]]></category>
		<category><![CDATA[marketing strategy]]></category>

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		<description><![CDATA[I saw a post recently titled ” Twitter: Get 19,530 new twitter followers in 30 days?”. Sounds great, doesn’t it. I mean, who wouldn’t want to have thousands of people exposed to your expertise and your business, with all the potential business that could mean to you? Or how about the really cool new “Green [...]]]></description>
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